About

With over two decades of experience spanning leadership roles in the beauty, retail, fitness, wellness, and life science industries, the trajectory of my professional journey changed when a client asked me to create a social media campaign for her law firm.

This led me on a dynamic journey into the world of digital and social media. In 2010, I recognized the shifting tides of entrepreneurship and began assisting business owners in pivoting and expanding their existing business models to encompass the digital realm. 

Then, I entered the artworld- under the guidance of galley owner and reknowned consultant, Sylvia White- she asked me to help faciliate a rebrand of her gallery and online presence.  Through this relationship, I learned the ins and outs of the artist role, the gallery owner role and some days, the seeming disconnect between artist and "represented artist."

I bring unparalleled expertise and a profound understanding of the art world to the forefront. With my background as a seasoned digital branding strategist, I've not only successfully executed global rebranding initiatives for diverse companies but have also emerged as a trusted consultant within the art community. Because I worked so closely with the best of the best, I was able to seamlessly transitioned into the role of representing artists, offering a unique service that combines brand management and career development.

My distinctive approach fills a gap in the industry, creating a pathway for artists to thrive in the competitive art landscape. Immerse yourself in a partnership where artistic vision meets strategic branding under my guidance—a leader with a proven track record in both the corporate and art worlds.

If you'd like to work together, please leave your info in the contact form, and I will reply within a day!

 

xoxo, 

Mattie